Apollo.io
The lead database behind most B2B outreach stacks
- AI Side Hustles & Tools
- by Apollo
- Free plan · paid plans by user count · 210M+ contact database + outreach sequencer
- undefined · recurring commissions
Affiliate link — we may earn a commission if you buy, at no extra cost to you. Terms verified Oct 11, 2026 against the vendor's own program page.
Quick verdict
- Best for
- Lead-gen freelancers building lists for clients without buying separate tools
- Skip if
- 15% monthly rate is thin for a 12-month cap
- Skip if
- 15% monthly rate is thin for a 12-month cap
- Price
- Free plan · paid plans by user count (210M+ contact database + outreach sequencer)
- Affiliate payout
- 15% on monthly plans, 20% on annual, first 12 months; PartnerStack; 30-day payout hold; cookie window unpublished
- The catch
- Data quality complaints are common at the free tier
- Our rating
- 3/5 — honest take
- Last verified
- Oct 11, 2026
Our honest take
Apollo is the swiss-army knife of the lead-gen hustle and the free tier pulls readers in. As an affiliate play it's mid-tier: 20% on annual is fine, 15% on monthly is thin, and the cap is a year. Best used as the 'database' line in a tool-stack post, not the headline earner.
Who it's for
Lead-gen freelancers building lists for clients without buying separate tools
What you get
- Contact database with intent data and firmographics
- Email sequences and dialer built into the same platform
- Free tier big enough to land a first client
Apollo.io — questions
Is Apollo.io legit?
Apollo.io is a real product from Apollo with its own checkout — check their current refund terms before buying. Legit ≠ worth it for you, though: weigh the cons above against where you actually are. Our score: 3/5.
Why does Make Money HQ link with affiliate links?
Because it keeps the directory free and independent. The commission comes out of the vendor's side, not your price. We'd rather be transparent and keep your trust — it's the only asset a directory has.