WooCommerce
The free WordPress store — up to 30% when readers buy extensions
- E-Commerce & Dropshipping
- by WooCommerce (Automattic)
- Free core; paid extensions, themes, and hosting partnerships · The WordPress-native ecommerce platform
- undefined
Affiliate link — we may earn a commission if you buy, at no extra cost to you. Terms verified Oct 11, 2026 against the vendor's own program page.
Quick verdict
- Best for
- WordPress-literate sellers who want a store with no platform fee
- Skip if
- 'Up to 30%' with no published floor — hedge in copy
- Skip if
- 'Up to 30%' with no published floor — hedge in copy
- Price
- Free core; paid extensions, themes, and hosting partnerships (The WordPress-native ecommerce platform)
- Affiliate payout
- Up to 30% commission on a user's first paid purchase (extensions/themes), 10% on returning-customer purchases; 30-day conversion window; Impact via the Automattic affiliate program with manual approval
- The catch
- Returning customers pay only 10%
- Our rating
- 3/5 — honest take
- Last verified
- Oct 11, 2026
Our honest take
WooCommerce is the own-your-store counterpoint to every Shopify funnel we run, and its affiliate finally has public shape: up to 30% of first paid purchases, 10% on returns, 30-day window via Automattic's Impact program. The no-floor 'up to' is the asterisk to state. Ecom category coverage is now genuinely complete.
Who it's for
WordPress-literate sellers who want a store with no platform fee
What you get
- The ecommerce plugin with the largest installed base on Earth
- Up to 30% of the first paid purchase (extensions, themes)
- The 'own your store, not Shopify's' pitch for WordPress readers
WooCommerce — questions
Is WooCommerce legit?
WooCommerce is a real product from WooCommerce (Automattic) with its own checkout — check their current refund terms before buying. Legit ≠ worth it for you, though: weigh the cons above against where you actually are. Our score: 3/5.
Why does Make Money HQ link with affiliate links?
Because it keeps the directory free and independent. The commission comes out of the vendor's side, not your price. We'd rather be transparent and keep your trust — it's the only asset a directory has.